by bradross | Jun 5, 2019 | Articles
The Difference Between Sales And Marketing As you know, marketing is the number one activity you can engage in regardless of what business you’re in. Marketing is your business. There is no higher leverage activity you can engage in. Remember: You are not an...
by bradross | May 19, 2019 | Articles
A lot of overachievers tend to become perfectionists at a young age when time demands whether for hobbies, school, or an after-school job start to pile up. As a kid you may be able to maintain being a perfectionist but as an adult it gets more difficult....
by bradross | May 7, 2019 | Articles
I was talking with a private coaching client earlier this week about one of the key relationships we must always keep our eye on, and that is between Profit & Planning. This is the key to BALANCE in our business as independence entertainers & entrepreneurs....
by bradross | May 6, 2019 | Articles
My favorite 4 letter word? Peaked your curiosity??? Four little letters that are oh so important. No, LOL, its not what you think… It’s TOMA Top of Mind Awareness. It’s the ability to embed yourself so thoroughly the minds of your prospects and...
by bradross | Apr 16, 2019 | Articles
I was having a conversation with a coaching client today and he posed a problem… “How do I know what my customers need?” Okay lets get one thing straight here… People don’t buy what they need, they buy what they want. If you give people...
by bradross | Apr 13, 2019 | Articles
Solopreneurs and small business owners are unique in that they don’t have to answer to anyone for their time except the occasional hourly client. This gives you plenty of freedom and allows you to live your life on your own schedule. If you want to take a day...